Course Introduction

Facebook Marketing For Business

Created for entrepreneurs, local business owners or those just entering the social media marketing landscape, in this introductory on-demand course, you’ll learn how to create an effective social media strategy including Page setup & optimization, getting Facebook likes, types of posts, and content planning.
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Course Introduction

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What's Inside The Classroom?

Over 60 million local business pages have been created on Facebook since their launch serving as a testament to the power of this social media platform. More and more businesses are adapting Facebook for their business to remain competitive in the digital marketplace - yet only 34% of them feel their efforts are effective. This course offers the fundamentals to see success in utilizing Facebook for business.

  • Traditional vs Modern (Inbound) Marketing

  • Setting Up and Optimizing a Business page (The Right Way)

  • How to Get (and not get) Page Likes

  • Social Media Best Practices

  • Post types and Content planning

Bonus Material

Workbooks, templates, articles & videos to help put your learning into action.

  • Blogs & Articles

    Insight from industry professionals to take your learning to the next level.

  • Workbooks & Templates

    Workbooks and templates to put your learning into action including defining your audience, content planning template and more.

  • Videos & Podcasts

    Learn from digital marketing experts and agencies from around the world.

What You'll Learn

Course Curriculm

GeoLyn Mantei

Partner, Instructor, Thought Leader

GeoLyn is Founder and Marketing Director of Moda Partners and Lead Instructor for Moda Academy. With nearly 20 years of experience in sales and marketing, and over 10 years of experience in the startup and entrepreneurial space, GeoLyn knows all about the ups and downs of being a business owner, trusting your gut, and stepping outside your comfort zone and into success in the digital world.
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GeoLyn Mantei