The Path To Becoming A Facebook Marketing Expert

Certification Program

If you have taken Moda's introductory course, The Path To Becoming A Facebook Marketing Expert or are familiar with Facebook best practices and the fundamentals of a Facebook Page, then this class is for you. In this 3 part, 45 minute e-course, you'll learn how to create a Facebook strategy by exploring the Facebook Insights tool to help better understand your audience and competitors. We'll dive into developing a content calendar, scheduling posts, Facebook advertising and measuring results through analytics.
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The Path To Becoming A Facebook Marketing Expert

What's Inside The Classroom?

This 3 part, 60 minute series will teach you how to identify your audience with insights, create a social content strategy, optimize and target with ads, measure ROI and show you what a successful Facebook Marketing strategy looks like.

  • Creating A Facebook Strategy

  • Finding your Audience Using Facebook Insights

  • Content Types

  • Generating Leads on Facebook

  • Tracking and Measuring with Facebook Analytics

  • How to Advertise on Facebook

  • Industry Recognized Certification Program

Bonus Material

Workbooks, templates, articles & videos to help put your learning into action.

  • Blogs & Articles

    Insight from thought leaders to take your learning to the next level.

  • Workbooks & Templates

    Workbooks and templates to put your learning into action including Facebook strategy template, cover photo templates and more.

  • Videos & Podcasts

    Learn from digital marketing experts and agencies from around the world.

Course Curriculum

Click on each chapter or view free previews to see what's inside the classroom.

  • 1
    Intro: Facebook Marketing For Your Business Certification
  • 2
    Chapter 1: Creating A Facebook Strategy
  • 3
    Chapter 2: Facebook Advertising & Analytics
  • 4
    Chapter 3: What Success Looks Like
  • 5
    Templates & Workbooks
  • 6
    Additional Resources [Blogs & Videos]
  • 7
    Take The Test To Get Certified!

GeoLyn Mantei

Partner, Instructor, Thought Leader

GeoLyn is Founder and Marketing Director of Moda Partners and Lead Instructor for Moda Academy. With nearly 20 years of experience in sales and marketing, and over 10 years of experience in the startup and entrepreneurial space, GeoLyn knows all about the ups and downs of being a business owner, trusting your gut, and stepping outside your comfort zone and into success in the digital world.
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GeoLyn Mantei

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And Become A Certified Facebook Marketing Expert

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Why Get Certified?

Showcase and feel confident in your skills.

Receive an industry recognized certificate that demonstrates your knowledge and expertise in Facebook Marketing and have the confidence to take your business and career to the next level.
Why Get Certified?