The Path To Becoming A Facebook Marketing Expert
Certification Program
If you have taken Moda's introductory course, The Path To Becoming A Facebook Marketing Expert or are familiar with Facebook best practices and the fundamentals of a Facebook Page, then this class is for you.
In this 3 part, 45 minute e-course, you'll learn how to create a Facebook strategy by exploring the Facebook Insights tool to help better understand your audience and competitors. We'll dive into developing a content calendar, scheduling posts, Facebook advertising and measuring results through analytics.
![The Path To Becoming A Facebook Marketing Expert The Path To Becoming A Facebook Marketing Expert](https://import.cdn.thinkific.com/87182/hWCzGadNTr2fuJqwer5A_FB%20Expert%20%20%282%29.png)
What's Inside The Classroom?
This 3 part, 60 minute series will teach you how to identify your audience with insights, create a social content strategy, optimize and target with ads, measure ROI and show you what a successful Facebook Marketing strategy looks like.
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Creating A Facebook Strategy
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Finding your Audience Using Facebook Insights
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Content Types
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Generating Leads on Facebook
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Tracking and Measuring with Facebook Analytics
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How to Advertise on Facebook
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Industry Recognized Certification Program
Course Curriculum
Click on each chapter or view free previews to see what's inside the classroom.
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1
Intro: Facebook Marketing For Your Business Certification
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2
Chapter 1: Creating A Facebook Strategy
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3
Chapter 2: Facebook Advertising & Analytics
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4
Chapter 3: What Success Looks Like
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5
Templates & Workbooks
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6
Additional Resources [Blogs & Videos]
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7
Take The Test To Get Certified!
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Intro: Facebook Marketing For Your Business FREE PREVIEW -
Chapter 1 Overview FREE PREVIEW Chapter 1 Class Video Chapter 1 Class Deck [Download] -
Chapter 2 Overview FREE PREVIEW Chapter 2 Class Video Chapter 2 Class Deck [Download} -
Chapter 3 Overview FREE PREVIEW Chapter 3 Class Video Chapter 3 Class Deck [Download] -
Social Content Planning [Template] Social Media Strategy [Template] Facebook Cover Photo [Template] -
Moda Blog Posts Additional Resource: How to Boost Posts on Facebook Better [Video] -
Ready to get certified?
GeoLyn Mantei
Partner, Instructor, Thought Leader
GeoLyn is Founder and Marketing Director of Moda Partners and Lead Instructor for Moda Academy. With nearly 20 years of experience in sales and marketing, and over 10 years of experience in the startup and entrepreneurial space, GeoLyn knows all about the ups and downs of being a business owner, trusting your gut, and stepping outside your comfort zone and into success in the digital world.
![GeoLyn Mantei GeoLyn Mantei](https://import.cdn.thinkific.com/87182/gamUbnuSSH62VAeLlk6n_Path%20to%20becoming%20Certification.png)
Why Get Certified?
Showcase and feel confident in your skills.
Receive an industry recognized certificate that demonstrates your knowledge and expertise in Facebook Marketing and have the confidence to take your business and career to the next level.
![Why Get Certified? Why Get Certified?](https://import.cdn.thinkific.com/87182/FEtb7v4wSciiKR9zl9xb_Certificate%20Sample.png)